Manager, Marketing - Hospital Apheresis

Requisition ID: 33786

At Terumo Blood and Cell Technologies, our 7,000+ global associates proud to come to work each day, knowing that what we do impacts the lives of patients around the world. For Terumo, for Everyone, Everywhere.

We make medical devices and related products that are used to collect, separate, manufacture and process various components of blood and cells. With our innovative technologies and service offerings, we touch a patient's life every second of every day and are committed to continuing to increase the number of patients we serve. Advancing healthcare with heart.

With some of the best and brightest minds in the industry, an unmatched global footprint, comprehensive benefits and a distinct culture, Terumo Blood and Cell Technologies is a great place to work, grow and be part of a team that is focused on making a difference. Join us and help shape wherever we go next. You create your future and ours.

Manager, Marketing - Hospital Apheresis

JOB SUMMARY

Working without significant direction, the Marketing Manager, Hospital Therapeutic Apheresis will lead the execution of marketing strategies focused on hospital-based apheresis centers and healthcare professionals. Reporting to the Sr Manager, Clinical Apheresis Marketing, this role will drive growth within the hospital segment by managing trade shows, product communications, device launches, and lifecycle management initiatives while maintaining strong relationships with hospital customers and cross-functional partners.

ESSENTIAL DUTIES

• Coordinate efforts with manufacturing, engineering, quality, worldwide sales, and other functional areas to produce innovative solutions that meet the needs of hospital-based customers.
• Establish and be held accountable for the achievement of sales, adoption, and market development goals for assigned hospital-facing therapies and programs.
• Collect and analyze competitor information and market dynamics to inform positioning and strategy for therapeutic indications primarily delivered in hospitals.
• Develop and coordinate product launch plans and customer-facing tools for new initiatives tailored to hospital-based clinicians and decision-makers.
• Organize, coordinate, and present product and therapy seminars for hospital customers, sales associates, and internal stakeholders.
• Partner with sales and clinical teams to support field enablement through sales training, in-service programs, and tailored messaging for hospital stakeholders.
• Provide ongoing support for hospital-based product lines, including awareness of inventory, manufacturing, and customer experience issues.
• Monitor and analyze hospital-specific business metrics including procedure volumes, therapy mix, and utilization trends.
• Develop and implement introductory business plans for new programs, partnerships, or enhancements aimed at growing therapeutic apheresis in the hospital setting.
• Collaborate closely with internal marketing managers, clinical educators, and regional teams to ensure alignment with strategic growth initiatives.
• Lead the design and implementation of customer communication tools and programs with an emphasis on elevating hospital awareness and engagement.

MINIMUM QUALIFICATION REQUIREMENTS

Education

Bachelors degree, or equivalent of education and experience sufficient to successfully perform the essential functions of the job may be considered.

Experience

Minimum 7 years experience, preferably in the area of marketing and/or sales.

Skills

• Extensive knowledge of product applications/therapies and the markets of the product(s) for which the incumbent has responsibility.
• Extensive knowledge of sales/marketing strategic planning and program delivery.
• Working knowledge of domestic and worldwide markets and global marketing strategy.
• Ability to assess customer needs and market trends within the context of product and business capabilities and the ability to translate this assessment into workable strategy.
• Ability to work effectively and comfortably with physicians and other medical professionals, as well as with all functions and levels within the business organization.
• Ability to understand scientific facts and package them into a cohesive communication model for customers and sales associates.
• Ability to develop financial analysis to justify product or service investments.
• Requires a thorough understanding of marketplace dynamics as they relate to product, price, and distribution.
• Knowledge and use of relevant PC software applications and skills to use them effectively.
• Demonstrated ability to communicate effectively both verbally and in writing.

-Or-

An equivalent competency level acquired through a variation of these qualifications may be considered.

PHYSICAL REQUIREMENTS

Typical Office Environment requirements include: reading, speaking, hearing, close vision, walking, bending, sitting, and occasional lifting up to 20 pounds.

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential duties of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

Additional Physical Requirements

Domestic and international travel required up to 25%

Target Pay Range:$108,300.00to$135,300.00 -Salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data

Target Bonus on Base:10.0%

At Terumo Blood and Cell Technologies, we provide competitive total reward offerings that consist of compensation, benefits, recognition, along with a wealth of other well-being, work-life and recognition programs which support in unlocking the potential for you and your family.Included in our expansive list of benefits offerings are multiple group medical, dental and vision plans, a robust wellness program, life insurance and disability coverages, also a variety of voluntary programs such as group accident, hospital indemnity, critical illness, pet insurance and much more.To help you save for retirement, we offer a 401(k) plan with a matching contribution and for work-life balance we have vacation and sick time programs for associates.For us, it's about protecting the personal welfare of our associates and their families, helping to achieve personal goals and offering those extra touches for convenience, security and overall peace of mind.

• Terumo Blood and Cell Technologies is part of Terumo Group, founded in 1921 and headquartered in Tokyo, Japan.
• In 2019, Terumo Blood and Cell Technologies reached $1 billion in revenue.
• We employ nearly 7,000 associates globally, with global headquarters in Lakewood, CO, U.S., and regional headquarters in Brussels, Buenos Aires, Singapore and Tokyo.
• We manufacture devices, disposable sets and solutions at our facilities in Belgium, India, Japan, Northern Ireland, the U.S. and Vietnam. Our global presence enables us to serve customers in more than 130 countries.
• Our core values help set our direction, guide our actions and keep us true to our corporate mission of contributing to society through healthcare.
  
  
  
  • Respect - Appreciative of others
  • Integrity - Guided by our mission
  • Care - Empathetic to patients
  • Quality - Committed to excellence
  • Creativity - Striving for innovation
  
  
  
  
• We contribute to the Leukemia and Lymphoma Society (LLS), raising $1.3 million USD since 2007.

We are proud to be an Equal Opportunity Affirmative Action Employer. All applicants will be afforded equal opportunity without discrimination because of race, color, religion, sex, gender identity or expression, sexual orientation, marital status, order of protection status, national origin or ancestry, citizenship status, age, physical or mental disability unrelated to ability, military status or an unfavorable discharge from military service.

Terumo Blood and Cell Technologies is committed to providing a safe, healthy and secure working environment.Our Colorado campus locations are tobacco-free workplaces, and we maintain a drug-free workplace and perform pre-employment substance abuse testing and detailed background verification.